Tuesday, 3 April 2012

Slightly disappointed in Suqqu Spring 2012

I finally got to have a look at Suqqu Spring 2012, and bought nothing from it. Everything was still in stock by the middle of March, so they have fixed the limited edition 'sell out on day of launch' issue, the colour combinations are tasteful and flattering, and the textures are smooth, blendable and buildable. So what's my problem?

I don't find the collection concepts as interesting or attractive as they used to be.

This is the Spring Summer 2012 Summer Collection. I don't know if it has a collection name in Japanese (if any readers who can read/speak Japanese could tell me, I'd like to know) but in the UK it's going by the catchy title of 'Spring Summer 2012 Collection'.

The products themselves are lovely, if a bit of a pedestrian brown eyes/peachy cheeks and lips combination. From any other brand, I'd be impressed.


However, with Suqqu, I'm comparing this Spring collection to these:

Spring 2008 Kirari - the reflection of light, as if the colours are seen through a layer of water.
The Blend Eyeshadow quads all had a colour with subtle sparkles in it at the top left, and I loved the Blend Cheeks Yanwaricha, which is a perfect contouring duo. The Blend Lipsticks in this collection were sheerer with shimmer in them, giving washes of orange, coral, pink and beige.  
Spring 2010 Kisui - inspired by a watercolour painting technique, layering one shade on another to give a subtle glazing of different colours.
I loved the eyeshadow quads and the cheek duos from this collection, although the lipsticks did not work quite as well for me and were a little pale/chalky when applied, even the deeper colours.
Finally, my favourite Spring collection, Spring 2009 Sakurakage. Sakurakage was based on the luminous pink of the cherry blossom, contrasted with the dark definition of the tree bark.
One of the most interesting items in this collection was the contour shadow, available in five different shades of pink, to highlight the browbone. Using a clear pink to highlight the brow gives a fresher look than a fleshtone/cream shade, and contrasted well with the browns/greens/purples of the eyeshadow quads and duos in the collection.

There are some lovely swatches and pictures of the new collection at Drivel About Frivol and Replica at Visionary Beauty has a post on Blend Colour Eyeshadow #10 Kozuecha which does tempt me to give it another look.

I don't think the collections have been as creative or intriguing since the line re-vamp in Autumn 2010, although Suqqu's popularity as a brand continues to grow. Do you agree, or do you prefer the style of the new collections?

11 comments:

  1. I really like the cheek duos, they are on my shopping list!

    ReplyDelete
  2. I couldn't agree more, Grace. From this collection I bought only the quad in Himesango, because I needed some excellent reddened/plummy browns. My favourite collection was Sakurakage too, although the autumn Matsukasa (iridescent patinas on bronze) runs it a close second.

    There doesn't seem to be a theme this year at all, just a hodgepodge of extensions to the permanent range: the Japanese translates as pure feminine colours or some such bland descriptor.

    ReplyDelete
    Replies
    1. Hi Kate - Matsukasa was also beautiful.

      The products themselves are still excellent, but I want the story too! I feel like the last three collections have each lacked a coherent theme.

      Delete
  3. The e/s quad 07 looks very interesting but all those lipstick colors .... meh.

    ReplyDelete
    Replies
    1. There are a lot of beige toned lipsticks in the line, which aren't really your cup of tea, are they? :)

      Delete
  4. Grace, so true, so true!

    I love the old themes, but I think as the brand's popularity grows, they seem to be making a bit more effort to be more accessible (i.e., not so artsy). I purchased the EX03 blush and love it dearly. The LE blushes seem to be making a huge splash with all their rich pigmentation and more appealing to the general consumer. I have Momozoe and even though it is so pretty, the delicate colors are more difficult to wear on my tanned face.

    I also bought Himesango and again the same lovely textures and very easy colors to wear. The new quints are a nice addition to the permanent line.

    ReplyDelete
    Replies
    1. Hi Jane - I think a decision to be more accessible/universally appealing may well be the driver behind it. There are a lot more neutrals in the eyeshadow palettes particularly (there was only one brown quad in each of the Autumn 2007 and Spring 2008 collections).

      The products themselves are still beautiful quality and extremely wearable. EX03 is the blush I'd go for - it reminds me of a beautiful watermelon red in the original single blushes.

      Delete
  5. I'd not thought about it like that before but think you are right, it does seem that something has been lost along the way, I wonder if the brand has different people behind the scene with recent launches?
    At any rate I do think you would like the eye palette I have (thank you vey much for the mention) and it would look lovely on you...just saying... ;)
    x

    ReplyDelete
    Replies
    1. Hi Replica - oh, I am still quite tempted by that palette! It's not LE, so I have time to dither :D

      I do wonder if the artistic director has changed too. That would explain the different direction.

      Delete
  6. i headed straight to selfridges as soon as i landed in London from Sydney, i have heard so much about these products. i brought the Eye brow pens, i do really like them, although not sure how long they will last! xx

    ReplyDelete

 
>