Tuesday, 16 March 2010
Michael Van Clarke 3 More Inches Haircare
This is a new line of haircare, launching in SpaceNK soon. Michael Van Clarke is a London hairdresser with 30 years experience in the business, who specialises in dry cutting hair. The idea behind this range is that it helps to prolong the 'life' of the hair shaft (of course, the hair that you see is already dead, but you can preserve the condition of it) by protecting it from damage, thereby allowing you to achieve greater lengths. The line is compact; comprising of a pre-wash treatment, shampoo, conditioner, finishing product and a comb. I can't find full ingredients yet, but the range is silicone and paraben free, and the press release gives Mr Van Clarke's belief that overuse of silicones is one of the factors in hair becoming brittle and splitting/snapping (I certainly find this to be true of my hair if I use products with too much of certain silicones in them.)
I'm most interested in the pre-wash treatment, and I'll be buying one of those when the line launches, which should be in the next few weeks or so. It'll be interesting to see how it compares with Philip Kingsley's Elasticizer, the benchmark in pre-wash treatments.